2013 incentive trends

It’s a scary thought to think we’re sitting in April 2013 already and that I’ve very much neglected my blog – but nothing like the present to rectify that!

There are already some very clear trends that have identified themselves in 2013 and I wanted to share them!

Agile Strategies –  no longer is it enough to have one strategy that works for a full year! The market is changing and the expected ups and downs such as seasonality aren’t even predictable anymore.

But on the flip side, longer term strategies are proven to have more of an effect on long term behavioural change and performance which is ultimately linked to business outcomes and ROI.

By introducing agile strategies, we are having greater results from strategies and programs that are creating and welcoming the opportunity of measurement and reward flexibility/ changes throughout the program.

Reward and Recognition is key! – this trend isn’t going anywhere fast. It’s been a tough few years and employees are tired and disengaged.

Our clients are getting great results introducing peer to peer based Reward and Recognition programs that may only reward a small percentage of key staff but it gives employees the control and power to recognise those around them.

Ultimately driving employee engagement, better culture and lower employee turnover.  This does not have to be a big budget… recognition & a thank you goes a long way.

Technology and old school communication – Technology is king for so many reasons; speed, ease of engagement/ contact, it’s cost effective and well it’s just easier! However, I’ve noticed a real appreciation coming back in to the market of well thought out tangible, creative communications when used in conjunction with technology.

A beautiful tactical mailer or communication that cuts through the clutter and engages with everyone because it’s something to touch/breathe/ smell and interact with is making a very welcome resurgence because sometimes there is nothing wrong with going old school – if it works!

We’re only 4 months into the year… let’s see what happens between now and August!